You’ve created your first website or business, now it’s time for you to create a killer logo to match your content and brand. Before heading over to Google and simply typing in “create a logo”, you should first know...
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As you’re probably aware, giving away items with your company’s logo is an excellent way to promote your brand without spending a lot of money. Ballpoint pens, for example, are extremely popular corporate freebies because everyone uses them. A...
Great logo designs don’t just happen. Just as important as the logo design itself, is the actual people, brand, product and service it represents. At the same time, the quality of a product or service in itself doesn’t make for...
As long as visual design has existed, there have been a few people willing to try passing off someone else’s work as their own. Logo theft may be more common today than ever before, in fact, thanks to the...
A great business logo is far more than a symbol at the top of corporate letterhead. The best logos are evocative and memorable, crafted with the goal of stirring specific emotions within a company’s target audience. Consider the Nike...
Logos are important. They aren’t just an identity for a brand or business, it’s also the first thing that comes to mind when someone sees or thinks about your name or what you represent. For example… if I was...
Coming up with the perfect logo design for your business or brand simply isn’t a matter of just choosing the right name, tagline or even how it looks — it’s actually much more! For example, have you ever looked...
“Sex Sells!” This is the most common, if not the most popular saying in the world of marketing and advertising. And for the most part, it’s correct! Most television commercials, billboards, and radio marketing materials go viral when an...
Businessmen consider Pinterest as a visual discovery tool which helps in boosting their creative skill while social media personnel regard it as a smart marketing weapon. A merchandiser can hardly avoid it. Do you still not believe the above...
Great leaders of businesses go on chasing productivity. Every little things they do, like decision of hiring, purchasing of software and the like – boils down to give out some more. Today, productivity turns the gears through every day’s...
The use of color in marketing is very important as colors always have a profound impact upon the minds of the audiences. That said, marketers should choose it very carefully. The behaviorism of color, when it is related to...
John Dewey, a great American Philosopher said, “We do not learn from experience…we learn from reflecting on experience.” Perhaps, you too think so. In this era of electronic marketing, we have to learn from our mistakes every time we...
There is no denying about the fact that social media websites have made an immense headway into the entire digital marketing business. We can hardly deny the contribution that the social networking sites make in congregating a vast number...
E-mail is a valuable tool for your personal branding strategy, but finding appropriate subscribers add to your list is difficult. Below are the 3 different types of activities which you can use so that you will be able...
“My cell phone is my best friend. It’s my lifeline to the outside world.” Carrie Underwood’s words couldn’t have reflected the sentiments of the mobile using population any better. This is that one gadget that has ensured that people...
Garnering appreciable visitor traffic is perhaps the very first step that the website of a company aims for. This is quite obvious as without an appreciable number of visitors, you cannot really hope for a good customer base and...
If your social media marketing efforts have proven less than fruitful, do not be disheartened. Try the following steps and see if it helps: • Understand the significance of Metrics It’s not always a pleasant experience to...
Having a well-ranked website is imperative to an entrepreneur. If you want success as an entrepreneur it is important to have a professional website. The best websites are created when all the components that go in the designing...
The color of a website is perhaps the very first aspect that people notice. As such color plays an important role in creating an impression on the minds of those visiting a website. Research has proven that it...