Contextual Marketing is one of the best ways to utilize the normal behaviors of people online looking for content and turning it into a profitable revenue stream. To utilize the power of contextual marketing, it’s important first to understand...
As you know, having a logo for your brand is important. It’s so important, in fact, that it should be one of the most significant things that you work on within your business plan. It’s the face that you...
Google is the king of search. This has been the case for a long time. Google started as a graduate project that focused on creating the perfect “search box.” This evolved into the well-known search engine that Google is...
Are you looking for outstanding ways to stand out in the crowd, display your logo, and promote your brand? We conjured up 21 great low budget ideas that you can use to promote your brand online without breaking the...
When showcasing a business, several methods are employed to ensure that a brand gets the maximum exposure. A logo is a potent advertising tool, which, if used the right way, can help businesses reap rich rewards. In this article, we...
In order to stand out in the present era of digital transformation, brands are finding it extremely important to keep their logo designs up-to-date. Most products have succeeded by grabbing more eyeballs and creating an ever-lasting impression with their...
Logos are all around. So much so, that sometimes we don’t even pay much attention to them; as if they are a part of our regular lives. However, then there are some that make us sit up and notice....
A logo is a company’s spokesperson in a graphic format. Your brand logo will “speak” to your target audience before any of your representatives do, even before the call center support or the receptionist gets to greet them. It...
Content marketing is a popular strategy for online user engagement. Content marketing improves brand awareness, boost social media effectiveness and helps to increase site traffic. If you are trying to create a content that will resonate with your audience,...
Remember back when publishing content on the internet was unchallenging? Those days are long gone… it’s no longer just about coming up with something to write about and posting it to your site. Now it’s all about the pre-planning...
While the identity of your brand or business might be seen through your logo and products, ranking at the top of the search results is also of the utmost importance. All brands and businesses are now relying on the...
If you want to find success on the internet, you are going to need to gain the trust of your audience and build a trusted brand. With over a billion active sites on the internet, this is easier said...
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Logos are important. They aren’t just an identity for a brand or business, it’s also the first thing that comes to mind when someone sees or thinks about your name or what you represent. For example… if I was...
“Sex Sells!” This is the most common, if not the most popular saying in the world of marketing and advertising. And for the most part, it’s correct! Most television commercials, billboards, and radio marketing materials go viral when an...
Great leaders of businesses go on chasing productivity. Every little things they do, like decision of hiring, purchasing of software and the like – boils down to give out some more. Today, productivity turns the gears through every day’s...
The use of color in marketing is very important as colors always have a profound impact upon the minds of the audiences. That said, marketers should choose it very carefully. The behaviorism of color, when it is related to...
John Dewey, a great American Philosopher said, “We do not learn from experience…we learn from reflecting on experience.” Perhaps, you too think so. In this era of electronic marketing, we have to learn from our mistakes every time we...
There is no denying about the fact that social media websites have made an immense headway into the entire digital marketing business. We can hardly deny the contribution that the social networking sites make in congregating a vast number...
E-mail is a valuable tool for your personal branding strategy, but finding appropriate subscribers add to your list is difficult. Below are the 3 different types of activities which you can use so that you will be able...