Do you need a new logo for your brand? Analyze your logo and think about whether it is getting you the results you need. If not, what should you do to improve it? Creating experiments within Google Analytics and...
Businesses have a lot of tools. You need to have an arsenal of people to work with to produce your projects in the way that you need them to be. You work with a number of professionals to do...
Your personal brand is exactly like a toddler, in order to ensure its health, you have to constantly be on the lookout for every possible threat to it and only then can you expect your brand to flourish and...
What is the first objective among all the enterprises on the block? To enhance business and sell more, of course. But in spite of doing it all, do you still find yourself to be on the losing side...
Apprehensions or doubts still prevail when the usability of Social Media Marketing comes into mind. People think twice about it, as they are not sure how social media can intensify their business opportunities. Given the present scenario, it...
Still stuck in the vortex of keywords, content control and title tags? It is time to face reality. The world of digital marketing has moved far beyond this sphere and has moved away from the concept of keyword integrated...
What is Corporate Identity? We all know that if a company has corporate/brand identity, then it brings about a much more serious attention in the business scenario than one devoid of the same. Corporate identity would actually be a...
Do you have a YouTube channel? If the answer is no, then the harsh truth is that you are lagging far behind in the marketing business. It has become not only a trend, but also a very obvious necessity...
No wonder that digital marketing has become such a mainstream strategy with the present picture of entrepreneurship going all tech-savvy. Good content is among one of the many strategies that ensure the digital marketing campaign of an enterprise...
You must have read thousands of articles on SEO. What your take on the key factors of SEO? Each and every marketer who is asked this question comes up with answers like content, traffic, link, social media marketing…and...
To increase the sales of the products that we sell, we do not leave any stones unturned. From optimizing our websites as per the search engine trends, from making a strong social appearance, to write blog articles so...
Online marketing has become a vast area. With every passing day, the marketers come up with a new idea, a new strategy to excel their website over others. YouTube is a huge field for online marketing as it gets...
How many times have you opened your mailbox to see that you have received emails from various companies talking about their brands or services? Have you ever paused to wonder what these emails actually mean? This is all...
If music is the food of singers, creativity is the food of website. The more creative you can be, the more you will succeed to impress the visitors. Just think once, what do you do when you visit...
The success of an enterprise is heavily dependent on how well the product and services have been marketed. Now, we all know about the stiff competition that goes on out there for enterprises to grab the ‘numero uno’...
I am sure you will agree with the statement that having a strong social media presence on sites like Facebook, Twitter and LinkedIn is vital for your company’s digital strategy. Most probably, you are already present in all the...
Developing a strategic plan for large companies that have a board of directors and a complete management team is pretty common. In contrary, a vast majority of small businesses don’t have time, capacity, and usually enough expertise to...
Nowadays it is no longer only about price and quality of your products and services. There are usually so many products / services similar to yours that you need to supply something more than that. We live in...
Sales! Marketing! Advertisement! Have you heard about these? Of course you have. This is a world where everyone has come up with a company, everyone has something to sell and by hook or by crook they will compel you...
Everyday we get tonnes of information – some of it is important and relevant for us, some are not. And we don’t have a lot of time to pay attention to all of it. So not surprisingly that...