The entertainment industry is a unique field because in this industry customers buy the product before even seeing it. They simply trust the company and believe that the product will be worth their investment. Since this requires an enormous amount of trust and confidence on the part of the customer, an entertainment logo must be of exceptional quality and very inspiring. The following seven entertainment logos are so awe-inspiring that they help establish a strong brand message and convince customers that their products are worth the money:
Dreamworks, a renowned name in the entertainment business, has a name which is an escape from reality and suggests a sleep like catharsis. This is something that people expect when they see a movie; they want to escape from all the problems in their life and have a happy time. The logo of Dreamworks captures this feeling well.
It is a dreamy illusion which features a boy merrily sitting on the moon with a fishing rod in his hand. The warm deep blue colors which are accented by the clouds and moonlight give the logo a sleepy and dreamy sentiment. Thus, the logo goes well with the overall theme of the company and suggests a relaxing and escapist experience.
2. Universal Studios
Universal Pictures is a brand in itself as it is one of the oldest entertainment companies in the industry. In the business logo of this company, a globe represents the “universal” nature of the company.
The globe is backlighted emulating the large lights that are used in the film industry. The logo is also a combination of dark colors in the background and bright colors in the foreground – this creates a sense of balance and brilliance and enraptures the attention of the viewer.
The Paramount business logo has a picturesque view of a mountain rising out from the clouds. The mountains imply strength and the clouds surrounding this mountain imply soaring heights. The blue and purple hues of the logo suggest the “calm of the evening”.
Originally, the ring of stars in the logo had exactly 24 stars, which represented each of the studio’s contracted workers. However, the ring was later designed with 22 stars just because 22 stars looked pleasing to the eye.
As it is, the star is a symbol which is heavily associated with Hollywood. Hence the entertainment logo is very apt and compliments the charm of the company.
4. Metro Goldwyn Mayer
Metro Goldwyn Mayer has one of the most recognizable entertainment logos in the film industry. The picture of a lion, which was the mascot of the founder’s college, dons the business logo of this marvelous company. Lions represent leadership, strength and loyalty and that is what the company has portrayed through its logo.
Another impressive feature of the business logo is the words encircling the lion – “Arts Gratis Artis”, which mean “Art for Art’s Sake”. The following features make this logo a clear winner in the entertainment industry:
• It is unique
• It is tied to the company’s culture
• It is widely recognized by movie fanatics
5. Twentieth Century Fox
The entertainment logo of Twentieth Century Fox portrays the style and strength of Hollywood. The letters of the company are carved out of stone and the rich reflective gold color defines luxury and wealth.
As is the case with most logos of companies in the entertainment business, large lights surround the name of the company.
The background of the movie portrays “dusk”, which is the time when most people head out of their homes and move to the theaters to watch a movie. Thus, the twentieth-century fox logo is a cohesive logo and that is what makes it so successful.
The magical Disney logo is one of the most iconic opening credit logos of all time. Be it an old man, a young woman or a small child, anyone can spot the impressive “castle and arced shooting star” and immediately know the name of the movie maker, and the quality that the brand stands for.
Even if you are not facing the television, the sweeping instrumental version of “when you wish upon a star” can get you interested in the movie. The Disney branding is rock-solid and is yet to lose its charm even after so many years. Even though this 30-year-old logo has had countless iterations over the years, all of them are as wonderful and as whimsical as the original one.
This depicts how good the Walt Disney Pictures logo really is: You can repeatedly change its signature element, the castle, and it still remains iconic.
7. DC Entertainment
DC Entertainment recently launched a new identity and a brand new logo for its iconic DC brand and it has since created waves in the entertainment industry. The new DC logo leverages over 80 years of heritage and simultaneously has an eye towards the future. It aptly builds on what’s come before, and at the same time, it is looking to what will come tomorrow.
Even though comics continue to be the core of DC Entertainment, the brand has, over the years evolved to stand for high-powered storytelling across different forms of media. DC is now home to the greatest superheroes and super-villains of all time and the new logo definitely has the character and strength to stand proudly next to DC’s iconic symbols.
The new DC logo will be launched on various digital platforms:
• DC websites
• Social media channels
• DC All Access web-series
• DC All Access app
It will continue to roll out worldwide across all DC content and products. The prime advantage of the new logo design is its ability to showcase DC’s iconic and timeless characters and stories across different media. This versatile entertainment logo will surely come to life at key events in the coming months. Thus, the new logo is a perfect tribute to DC’s legacy, exciting future and most importantly, DC’s fans.
The uniqueness of entertainment industry
The entertainment industry is a bit different from other fields. It has its own rules and its own symbols. The business logos of most successful entertainment companies depict this in a visual and easily understandable form. Whether it is a conventional logo accentuating images of old Hollywood or a modern age logo using the best of modern symbolism and characters, each of these logos perfectly describes the company that sponsors it.
Logo design team has been in the business of creating awe-inspiring logos for iconic brands for the past 10+ years. We have successfully designed more than 1 million logos for over 200 brands over the years. Trust our experts to design a logo that touches many hearts even as it helps you establish a brand that lasts!
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