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Image Source<\/a><\/p>\n If you haven\u2019t got the slightest idea where to begin, try Logo Design Love. This book is ideal for novices because it explains concepts in detail and with simple words, avoiding jargon as much as possible. Moreover, it breaks down critical notions into basics and helps you become a successful logo designer.<\/p>\n Airey\u2019s Logo Design Love is one of the most reader-friendly pieces you can find about designing brand identities from scratch. In a way, it resembles a book report maker<\/a> with chapters dedicated to different topics. On top of that, you\u2019ll find excellent illustrations about the entire process starting from the sketchbook to the final product.<\/p>\n Get ready to learn the best practices for turning logos into entire brand identity systems. The book also gives 31 invaluable tips for creating unique logos. Once you finish reading, you\u2019ll be able to create iconic brands that stand out from the crowd.<\/p>\n Another book you should consider adding to your branding collection is The Honest Guide to Creativity and Logo Design. In it, James teaches you to create memorable logos in several simple steps. However, the author believes that innovative minds must get constantly fed with data to keep prototyping and conceptualizing timeless ideas.<\/p>\n Furthermore, UK-based designer James Martin underlines the importance of enjoying the creative process. So, besides explaining the logo creation journey, he also writes about fortifying client relationships. This aspect is critical for any graphic designer with a clear vision for success.<\/p>\n If you think logo design isn\u2019t demanding, you got that wrong. Logo designers have some of the most challenging tasks, whose results need to cater to an endless array of tastes. To help you out, the world\u2019s leading designer Michael Johnson<\/a> published his latest book: Branding in Five and a Half Steps. The book contains five steps \u2013 investigation, strategy and narrative, design, implementation, and engagement.<\/p>\n Once Johnson demystifies the logo creation process, he analyses 1,000 contemporary brands and how they affect consumers\u2019 choices. According to him, a logo has to send visual and verbal messages. So, if you prefer a step-by-step guide to becoming a successful brand designer, this book is a must-read.<\/p>\n Los Logos is the first part of a trilogy worth every dollar you\u2019ll spend on the hardback. The book unites over 3,000 marks conceptualized by nearly 200 designers. As a result, it offers incredible cutting-edge logo design solutions for contemporary branding.<\/p>\n Los Logos 7 is well-indexed and divided by subjects. The systematic structure of this bestseller makes it perfect for self-learning designers and class work. The trademarks covered range from music and sports to fashion and politics.<\/p>\n White\u2019s readers will discover the four elements of building memorable logos. According to him, designers must first define the dominant images, words, and concepts relating to the brand. Then, they need to use color, scale, and position to attract viewers. Finally, logo creators must exploit white space and text type to bring value to the reader.<\/p>\n Alex White is a forward-thinking expert whose writings have inspired thousands to engage in better design. The Elements of Graphic Design<\/a> is suitable for newbies and seasoned designers and hence, a worthy read to add to your collection.<\/p>\nLogo Design Love: A Guide to Creating Iconic Brand Identities<\/h2>\n
Made by James: The Honest Guide to Creativity and Logo Design<\/h2>\n
Branding: In Five and a Half Steps<\/h2>\n
Los Logos 7<\/h2>\n
The Elements of Graphic Design by Alex W. White<\/h2>\n
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